Einträge zu dem Titel "Branding Germany : Hans Domizlaff's 'Markentechnik' and its ideological impact / Friebe, Holm (2007)":

[Allegro-Code Code Beschreibung] Inhalt
[00 Identifikationsnummer[+BandNr[+TeilNr[+...]]][=Bandbezeichnung]] u200245605a
[20 Hauptsachtitel. Körperschaftliche Ergänzung : Zusatz] Branding Germany : Hans Domizlaff's 'Markentechnik' and its ideological impact
[31 Schlagwörter, Thesaurusbegriffe] Öffentliche Meinung > Öffentlichkeit; Meinungsbildung > Stimmung; Politische Kommunikation
Handelsmarken > Markenartikel; Produktimages; Fabrikmarken; Produktmarken
Psychologie > Neuropsychologie
Werbung > Marketing > Ohne Sach- und Medieneinschränkung zu 13.1
[31p diverse Spezialschlagwörter] (DE-588)118680285
[37 Sprache(n) des Textes] eng
[40 Hauptverfasser] Friebe, Holm
[708 Detaillierte Quellenangaben Seiten] 78-101 : Ill.
[76 Erscheinungsjahr] 2007
[84 Sachtitel des übergeordn. Werkes [/ Verf.Name] [ ; Zählung] ode _IdNr des übergeordneten Werkes] b960996375a
Selling modernity : Advertising in twentieth-century Germany / Wiesen, S. Jonathan; Zatlin, Jonathan R. 2007
Marketing, modernity, and "The German people's soul" : Advertising and its enemies in late imperial Germany, 1896 - 1914 / Repp, Kevin 2007
Visions of prosperity : The Americanization of advertising in interwar Germany / Ross, Corey 2007
"Planting a forest tall and straight like the German 'Volk'" : Visualizing the 'Volksgemeinschaft' through advertising in German foresty journals, 1933 - 1945 / Imort, Michael 2007
Selling the "racial community" : Kraft durch Freude and consumption in the Third Reich / Baranowsky, Shelley 2007
"Die erfrischende Pause" : Marketing Coca-Cola in Hitler's Germany / Schutts, Jeff 2007
Lufthansa welcomes you : Air transport and tourism in the Adenauer era / Syon, Guillaume de 2007
"The history of morals in the Federal Republic" : Advertising, PR, and the Beate Uhse myth / Heineman, Elizabeth D. 2007
"Wowman! The world's most famous drug-dog" : Advertising, the state, and the pradox of consumerism in the Federal Republic / Stephens, Robert P. 2007
"True advertising means promoting a good thing through a good form" : Advertising in the German Democratic Republic / Kaminsky, Anne 2007
Promoting socialist cities and citizens : East Germany's National Building Program / Castillo, Greg 2007
"Serve yourself!" : The history and theory of self-service in West and East Germany / Gries, Rainer 2007
[902 ] aM n13.1
[903 ] n11.2
[904 ] 1
[905 ] DA
[906 ] BT
[92a ] H
[92c ] 15
[92d ] 13
[94 Verknüpfung zu externen Ressourcen] 2007
[94f ] rff D20080404
[94i ] bec
[94o ] BBAW
[99e Änderungsdatum] 20080404/13:28:27 rff
[99n Zugangsdatum (Erfassungsdatum)] 20080327/13:01:48 gri